Search Engine Marketing
Take Your Business Revenue to the Next Level with Search Engine Marketing
Search Engine Marketing (SEM) is a strategy used for digital marketing to enhance your website's visibility among search engine results. It is a business marketing practice that uses a mix of mediums, including paid advertising, SEO, and social media marketing to drive more targeted traffic towards your website.
SEM is a highly effective and cost-efficient way of driving qualified leads and conversions at the bottom of the marketing funnel. It can take your business revenue to the next level while improving your bottom line. Through our all-in-one search engine marketing services, we handle all your SEM activities from top to bottom, including research, implementation, execution, testing, monitoring and tracking.
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Our team of SEM/PPC professionals has what it takes to get your message in front of the right eyes and at the right time. Have questions or curious about the service?
Our Process of SEM Strategy Development
Our SEM agency offered custom-tailored solutions that meet your specific requirements. We understand that one size does not fit all because every business is unique with its own marketing needs. We have developed a tested SEM strategy development process that enables us to design a custom SEM strategy to maximize your ROI.
Keyword Research
Our smart and experienced team searches the high-converting yet low-cost keywords that your potential customers are regularly using to find businesses in your industry. Based on our research, we set budgets, manage your PPC campaign, keywords matching types and keywords bids. This enables us to deliver optimal ROI.
Campaign Strategy Building
After thoroughly analyzing your business marketing needs, we build an SEM campaign strategy on different prominent search engines, including Google, Yahoo, Bing, and others. We define the goals of the campaign, set up a Google Analytics account, perform geo-targeting of your campaigns and drive targeted traffic towards your website in the most cost-effective way.
A/B Testing
Our in-house team of online copywriting professionals creates an engaging copy for your SEM text advertisements that reflects your brand, precisely delivers your message, and boosts conversions. By using the right call-to-actions with emotional triggers, we generate a high rate of click-throughs. We perform A/B testing of each ad copy to ensure optimum conversions and rates of response.
Use of Monitoring and Tracking Tools
Once we have set up your ad campaigns, we use Google Analytics and other third-party tracking tools to monitor and track your SEM campaigns' performance and get real-time data to optimize accordingly. We develop regular dashboard reports for pulling data about API from different platforms and tools. Using this data, we continuously optimize your existing campaigns to give you maximum returns on your investment.
As an established Search Engine Marketing agency, we upgrade our knowledge and skills through continuous education and training. When you partner with search engine marketing specialists like us, you witness an increase in your business traffic, website conversions, and sales.
